Each year, after a period of hibernation, Lush’s most popular Snow Fairy Christmas range emerges, ready to delight customers as the festive season approaches. Bringing us candyfloss cheer and bubblegum sweetness for over 16 years, Snow Fairy is a festive staple for many Lush fans – and this year, I got mine personalised.
Beginning as a shower gel in 2005, the Lush Snow Fairy collection has grown year on year and contains a whopping 17 items this festive season, including a body spray, candle, lip jelly and bath bomb. It probably comes as no surprise that it’s the fresh handmade cosmetic company’s most successful range.
Over the Black Friday weekend, Lush’s annual Snow Fairy pop-up returned to the Arndale Centre in Manchester, offering the store’s biggest customisation service ever. And in the run up to Christmas, the Snow Fairy POD will be touring parts of the UK so you can get your own Lush products customised.
The Lush POD took pride of place inside the busy shopping centre, and offered customers the opportunity to choose from five different products to personalise for themselves or to gift someone else. As well as the rebellious return of Snow Fairy, Lush’s popular Lord of Misrule range also made an appearance at the event. While initially launched as a Halloween fragrance, customers have loved it so much that it will remain throughout the rest of the year until Christmas, too.
Last winter, Lush customers globally stocked up on over 344,000 Lord of Misrule products, proving just how popular the distinctive scent is. Spicy and sweet, it features notes of black pepper, dark Sumatran patchouli and warm vanilla, and it fits seamlessly into my fragrance wardrobe.
At the pop-up, I was greeted by super helpful and friendly staff who enthusiastically explained which were their favourite products, what everything did and which products can be personalised. At the pop-up events, shoppers can design their own labels for the Snow Fairy Shower Gel 250g, Snow Fairy Body Sprays 200ml, Snow Fairy Body Lotions 250g, Lord of Misrule Shower Gel 250g and Lord of Misrule Body Spray 200ml – which is a really nice mix and doesn’t force you to go large for the 500g bottles, which I really liked.
I picked out my products – a Lord of Misrule Shower Gel and Snow Fairy Body Lotion – and headed over to the little touchscreen to get designing my labels. I was able to add text, messages, emojis and exclusive Lush stickers to make a totally unique label that could be affixed to my products. This service is free of charge when purchasing the product, so it’s definitely worth doing if you’re near one of the pop-ups.
After designing the labels, you can watch them print out, and all of a sudden, it feels like Christmas. The smell of Snow Fairy always makes me think of December, and I love having their body lotion or fragrance to use during the countdown to the big day.
The labels look even better on the product than they do on the screen, and they’re such a sweet, personal gift for those who are already huge fans of Lush, or are just discovering their products for the first time. I’d be thrilled to find one of these in my stocking or as part of a Sunday pamper hamper.
You can find the pop up at Metrocentre, Gateshead from December 1 to 4, then at Silverburn Shopping Centre in Glasgow from December 8 to 11, before concluding in Meadowhall Shopping Centre in Sheffield from December 15 to 23 for those last minute shoppers.
Lush’s 2022 Christmas range has been designed with kindness in mind – being kind to yourself, others and the planet. Lush added: “We want to spark moments of joy, with beautiful beneficial products for every need that have had a positive impact at every stage, and encourage not only gracious giving but opportune moments of self-care.”
As well as their gifting range, you can still buy the Lush Advent Calendar online for £185, containing roughly the same value in products, which you can keep for yourself, or split into gifts for Christmas to make the day extra special for everyone.